20 Velikih inovacija u 2016.

Throughout 2016, we produced an ‘Innovation of the Week’ slide that showcased interesting developments and their implications for the food and grocery industry from around the world.

Within this report we have selected our top 20 innovations from 2016. These innovations show how the industry is continuing to innovate and evolve to make shopping more convenient and relevant to shoppers.

By reviewing the best innovations of 2016, we expect to identify some key trends that are likely to continue or emerge during 2017.

Throughout 2016, we tracked and logged hundreds of innovations, and produced over 52 ‘Innovation of the Week’ slides that showcased interesting developments and their implications for the food and grocery industry from around the world.

Through reviewing the best innovations of 2016, we have identified five key areas that we expect to continue and become more relevant for the food and grocery industry during 2017.

Store of the Future: Physical stores will continue to experiment and enhance the shopping experience by utilising technologies that make shopping more convenient.

Smartphones, Social media and Virtual Reality: Retailers and brands will look to build greater connections with consumers and shoppers through smartphones, social media and emerging technologies like Virtual Reality.

Merging of online and offline shopping: Retailers will continue to try and create a truly seamless shopping experience. Major brands are likely to try to build relationships directly with consumers through direct-to-consumer selling.

Last mile delivery: Delivery of goods to consumers will continue to be a battleground for industry, as companies look to differentiate themselves through extremely compelling delivery options for consumers.

Internet of Things: As more smart devices enter the market in 2017, retailers and brands will look to capitalise on the opportunities that this offers, one key area of focus for industry will be ‘locking in’ shopper loyalty.